The Sports Marketeer
The Sports Marketeer by Amar Singh
The Sports Marketeer podcast E4: The game after the game with Robert Earnshaw
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The Sports Marketeer podcast E4: The game after the game with Robert Earnshaw

The former Wales striker is carving out a career in broadcasting and shares his perspective on a range of issues surrounding football.
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For close to two decades, Robert Earnshaw was the fleet-footed striker with an eye for goal who delighted fans with his instinctive finishing and acrobatic celebrations.

Earning 59 caps for Wales along the way, Rob had a far reaching and fulfilling career, with spells at clubs including Norwich City, Nottingham Forest, Toronto FC and Cardiff City, where he came through the ranks from youth level.

Pub quiz fans might know that Rob is the only footballer to have scored a hat-trick in the Premier League, all three football league levels, the FA Cup, the League Cup and at international level.

After retiring as a player in 2016, the Zambia-born forward, tried a spell in coaching before opting for a career in broadcasting.

Re-enter the Dragon: Rob has reinvented himself as a broadcaster and is a regular fixture on Sky Sports.


I caught up with Rob to talk about the decisions he made after hanging up his boots and what it takes to shape a career in broadcasting today.

Passionate about the game and knowledgable, Rob also shared his perspective on a host of issues, from racism directed at players, to the best way for footballers to approach social media, to sharing his view on why Gareth Bale did not receive the adoration of Real Madrid fans.

The 360 view: A typical Robert Earnshaw celebration.

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For Wales supporters, Earnshaw offers reasons to be optimistic, ahead of the UEFA Euro 2024 play-offs.

Man on the mic: Rob has worked on his craft after hanging up his boots

I hope you enjoy the episode and please feel free to share with your friends and colleagues.

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The Sports Marketeer
The Sports Marketeer by Amar Singh
I'm Amar, SVP for Content & Comms at sports marketing agency MKTG and Professor in Football Content & Marketing at the Football Business Academy.
Join me and a series of special guests as I explore some of the trends around sports marketing, content and culture.