The Sports Marketeer Podcast E2: Selling German Football to Americans, with Bayern Munich's Dee Kundra
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How do you grow soccer in the USA where the NFL, NBA, MLB and College Football still dominate? That's the challenge embraced by my guest Dee Kundra, who as Bayern Munich's Managing Director, Americas, is at the forefront of growing audiences and unlocking new fanbases, for Germany’s most successful football club, in the USA and beyond.
The Sports Marketeer Podcast E2: Selling German Football to Americans, with Bayern Munich's Dee Kundra
The Sports Marketeer Podcast E2: Selling…
The Sports Marketeer Podcast E2: Selling German Football to Americans, with Bayern Munich's Dee Kundra
How do you grow soccer in the USA where the NFL, NBA, MLB and College Football still dominate? That's the challenge embraced by my guest Dee Kundra, who as Bayern Munich's Managing Director, Americas, is at the forefront of growing audiences and unlocking new fanbases, for Germany’s most successful football club, in the USA and beyond.